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What Would You Have Done Thomas Barry – ‘Tom’ has long taken to heart the fortuitous occasions and high value of being prepared and focused when the opportunity to be considered, called upon, and compete align. This was a necessary mindset fostered and forged when seeking to make the youth baseball, soccer, hockey, and chess […]
How to Repair America’s Talent Pipelines In his May Report, Edward Gordon writes on the crucial topic of how to repair America’s talent pipelines. Micron Technology Inc., based in Boise, Idaho, plans to invest $100 billion in a semiconductor-manufacturing campus in a suburb of Syracuse, New York. Once fully built this campus will employ 9,000 […]
Business Friction Friction is a fact of life. In our industry, friction calls engines to mind. Today, our guest writer Alex Kraft defines and explains friction in business. I’ve always been interested in how words and terms find their way into common discourse, seemingly out of nowhere. The last few years, the words ‘culture’, ‘friction’, […]
What is the role of the sales rep in the Digital Dealership? In tonight’s blog, guest writer Mets Kramer defines and explains what exactly is the role of the sales rep in the Digital Dealership. At this year’s AED Summit, I ended up in the same conversation several times. It took one of two forms. […]
Quality of Communication Channel: Operator’s Manuals In tonight’s post, our guest writer Ryszard Chciuk continues with his series on the quality of the communication channel with key information on Operator’s Manuals. When writing about the quality of the communication channel, I meant the definition of service quality worked out by Parasuraman, Zeithaml, and Berry in […]
Quality of Communication Channel – Specification Sheets In tonight’s post, our guest writer Ryszard Chciuk shares with readers all of the ins and outs of the quality of the the communication channel, especially as pertains to the availability of the machine specification sheets. Please read on to learn more about how these deeply impact your […]
The Digital Dealership: Comparing Equipment Presentation Tonight, guest blogger Mets Kramer continues to educate us on all the digital aspects of our business with The Digital Dealership: Comparing Equipment Presentation. One of the Statements I have made repeatedly in this series is: “The average buyer does 85% of their research digitally prior to contacting the dealer” […]
Digital Dealership: Getting Practical Tonight, guest blogger Mets Kramer continues to educate us on all the digital aspects of our business with The Digital Dealership: Getting Practical. For the past few weeks, we’ve looked at creating a digital dealership and what defines going fully digital. One of the main areas of focus, was changing our understanding […]