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Most of what we know about Socrates we have learned from his students, especially Plato. We know he was a Greek philosopher and a teacher. From his teachings, we developed the Socratic Method: a style of teaching that involves the asking of multiple, open-ended questions of the students. It was Socrates who told us, “I […]
It’s that time of year again. Our Parts Management Webinars return next week, beginning on Tuesday, September 15. What is Parts Management? What are the key management areas in which we can increase our profitability? How can we implement systems and training to make more money? Be sure to join us for a refresher, or […]
Welcome to Marketing Basics It’s all about your customers and you. It’s a new year and a fresh start. With that, I want to start with some basics. Basic marketing is the science of choosing markets through the use of market analysis and market segmentation. Marketing has evolved in the 21st century into a series of […]
Product Support Selling – Preparation Everyone everywhere sells. That is a truth that is little understood. We sell ideas at work and we sell manners at home. There are many things that we sell over the course of our lives. Sales personnel sell for a living, and the skills that they have as individuals are […]
Our Service Management Training seminar series begins in Dallas, Texas on March 11th. This is the introductory level to the 3 part program. Attendees will learn: The Principles of Management Introduction to Accounting and Finance for Service Personnel The Operational and Process Foundation Customer Service To bring your Service Department up to a new level […]
What Drives Good Customer Service Attracting, developing, sustaining, and retaining customers is the key to profitability. In the world of customer service, we seem to be saying one thing and doing something different. We don’t walk our talk. But we are not alone as a group of service providers who are interested in what our […]
Upcoming Webinar Notice October 28th and October 29th Don’t miss any of the four webinars being offered on Parts Operations. TeleSelling: learn how to grow your parts business. From market segmentation to using the phone as a customer service tool this webinar has it all. Basic Inventory Control: the more we know about managing the parts inventory […]
We are introducing a new area for our blog. We are asking experienced Industry professionals to write on a subject that they think would be of interest to our followers. Today, I am introducing Bill Pyles. Bill has 40 plus years in the OEM product support arena. He worked for Caterpillar, Komatsu and John Deere […]
Let me introduce you to#MarketingMonday. With the arrival of Learning Without Scars and our embedding the blog in the www.learningwithoutscars.org web site we are kicking off a fresh series of activities. You are by now quite familiar with my Friday Filosophy. Well this is the first of our #MarketingMondays. We will post a new blog […]